Creating a Compelling Fundraising Case for Support

This practical workshop is designed to help Taranaki community groups, trusts, societies, and other not-for-profits craft a persuasive Case for Support. An essential tool that strengthens funding applications, engages donors, and clearly tells the story of your impact. Whether you’re looking to boost your funding success or simply refine the way you communicate your kaupapa and needs, this session will give you the confidence and structure to stand out.

Course Agenda

Who it’s for: This workshop is designed for Taranaki-based not-for-profit organisations that already have a funding plan and some grant-writing experience. It’s especially useful for operational staff responsible for fundraising and communications—but also relevant for board members in smaller organisations where roles often overlap.

Why it matters: A Fundraising Case for Support is a powerful document that clearly and succinctly tells your story. It can be used across multiple funding applications, shared with donors, included in sponsorship pitches, or even adapted for your website or annual report. It answers three essential questions:

• Why your kaupapa matters (the need or issue)

• Why you are the right organisation to deliver (your credibility, approach, and track record)

• What you need (the support or investment you’re asking for)

What you’ll gain: By attending this practical session, you will:

• Learn how to use the outcomes approach to describe your organisation’s impact more clearly and persuasively

• Understand the key components of a strong Case for Support—and how it differs from a standard funding application

• Begin developing your own draft Case for Support, tailored to your organisation or a specific project

• Leave with tools, examples, and a clearer framework to save time and increase funding success

   

What to expect: We invite up to 2 people from your organisation to take part in this hands-on, interactive workshop. You’ll be supported by an experienced facilitator and work through guided activities to shape a case that reflects your kaupapa, community need, and impact. Bring your funding plan or project ideas along and be ready to collaborate and refine.