The Secret of Sponsorship - New Plymouth

Thursday, 15 October, 2020
9:30am - 4:00pm


Plymouth International Hotel
Marcia Millard
027 789 4351
$20 TSB CT Subsidy Applied for Taranaki Orgs.
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Secrets Of Sponsorship
The Wheelhouse are pleased to welcome back to Taranaki our friend Megan Thorn from EXULT
The Secret of Sponsorship is a one-day workshop for trusts, clubs, societies, charities and community organisations exploring how to effectively develop business sponsorship as an income stream for their organisation.
This workshop focuses on sharing practical tools and strategies that will help you to develop an effective sponsorship plan that will leave you feeling re-energised in the process.
Through the sharing of practical ideas and stories you will discover: 
  • The difference between donations and sponsorship to ensure you are approaching sponsorship in the right way.
  • What businesses are really looking for in a sponsorship relationship and how to help your organisation tap into that.
  • Where to find potential sponsors in your own community. Ways to find businesses that would make a great fit for your organisation. 
  • How to identify the true value of what you have to offer and how to provide genuine sponsor benefits.
  • The  importance of building your organisation's profile.
  • Hints and tips on how to make the approach, and how to manage the process for the best chance of success.
  • How to develop sponsorship proposals and contracts.
  • How a sponsor can add value to a programme or service, it’s not all about money and product.
  • The importance of developing genuine relationships and how they can do it well.
  • How to create a succession plan for future sponsorship approaches.

Course Agenda

Refreshments will be available from 09:15

The course content commences at 9:30am and will end no later than 4:00pm

There will be morning tea and lunch provided with a short break in the afternoon session 

For non Taranaki Organisations the cost is $120 per person 

Course Venues